Green Lake Wayfinding Redesign
Despite the gloomy weather, Seattle has been consistently ranked high in the nation of fittest cities, and it might not be so if it weren’t for Green Lake Park. The Olmstead designed green space in the northern neighborhood is a hive of activity year round. However, the infrastructure of the park has not been keeping as fit as the residents of the city it houses. Planning a redesign for the park didn’t put this designer out of his way, as it is a frequented destination for a fast loop around the jogging path, or a sit in the sun. This familiarity with the site and the city allowed for decisions to be made regarding atmosphere for the family of signs and public works of art to be displayed throughout.
Family Of Signs
Challenge
Green Lake Park’s wayfinding system has become dated and fallen into disrepair. A redesign was needed to reflect Seattle’s current park patrons.
Timeframe
8 weeks
Role
Designer
Tools
Illustrator, Photoshop, Procreate
Solution
Research was made in person prior to receiving the guide with which to redesign the park signs. A modern font choice and color palette were matched to create a timeless, vibrant, yet natural look.
Process
Strict attention was paid to a twelve page guide book in order to create the family of signs to be redesigned for the park. A mood board was made first to determine the feel for the iconography to be used on courtesy and directional signs. New Order was the bold sans serif font chosen for it's tall x-height able to be read clearly from a distance. Public art designs were made to fill the park with whimsy, as well as reference local Seattle artists and musicians. Finally, a naturalistic color palette was chosen to reflect the public oasis.
Icons
Orientation
Courtesy Rules
Point of Interest
Regulatory Sign
Directions for Wheels and Feet
